Today I received an email that proves size does make a difference. Unfortunately in this case, big was bad. Yes, the message needs a lot of work too however I didn’t read the message before I clicked the delete button. The billboard sized print and bright colors caused the immediate reaction of running. Or, in [...]
If you’re an affiliate marketer you’ve undoubtedly heard that you must hide your affiliate link to: 1. Stop people from stealing your affiliate commissions and 2. Get more people to click on your affiliate link And while this is good advice there’s 1 fact most people don’t know. Some link shorteners have been blacklisted. Using [...]
As an online marketer I subscribe to many lists from some very well known marketers and some from the not-so-well-known. And today I’d like to tell you about 2 common mistakes made by the not-so-well-known that can greatly reduce the number of click throughs. Mistake Number 1: About a year ago I started receiving email [...]
Tags: click through rate, clickthrough rate, ignore email, subscribers don't take desired actionDon’t you just hate it when you find something you know your subscribers will be interested in, you rush to send them a message and then you discover your email conversion rate was 0? If you’re like 99.9% of the other email marketers you do. So what happened? Why was your conversion rate 0? The [...]
Want to know something all great cooks know? They all know that you start with a basic recipe, change it a little, and create a new, unique mouthwatering delight. This same principle works in internet marketing too. For example, you know that writing articles and submitting them to article directories is 1 way to get [...]
“The money is in the list.” If I had a dollar for every time I’ve heard or read that statement I’d have more money than I’d be able to spend. And believe me, I know how to spend money! The fact is, however, it is a truth statement. And even though some do make money [...]
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